網頁模版授權模式 - 以 ThemeForest 為例

我有時會接案幫客戶製作網站，不太瞭解版型的授權問題。ThemeForest 官網的 License FAQ 來回看了好幾次才摸出一點頭緒。 以下是我自己整理後的心得。(只把幾個比較相關的問與答挑出來。)


What do you mean by item and end product?
Example: The item is a business card template; the end product is the finalized business card. The item is a button graphic; the end product is an app using the button graphic in the app's interface.

解析：假設買了一個網站版型， item 指的是這個網站版型， end producd 指的是製作完成的網站。


I'm a freelancer. Can I use the item for an end product I'm doing for a client?
Yes. You're essentially buying the file on your client's behalf. Whether a regular or extended license is needed will depend on your client's use of the end product. With both the regular and extended license you are allowed to charge your client for creating the End Product. Once you transfer the end product to the client (eg giving them source files for the item), be sure to link your client to our licenses and delete the item itself from your computer.

解析：要採用一般授權或是延伸授權，要看網頁開發者的客戶如何使用網站。但是不管哪一種授權，網頁開發者都可以向客戶收費。


Is my license transferable?
Generally, your license is not transferable. The exception is if you are a freelancer using the item for an end product for one client, or if you sell the single instance of an end product, such as a website installation. In those cases, point the client or buyer to the license terms and delete the item from your computer.

Example: You use a theme to create your website. Later, you sell that website to someone else. You are allowed to do this, but you then must delete the theme from your systems.

解析：一開頭就講「一般來說不可移轉」，後面卻說可以，有點讓人搞混。
大概是這樣：
1.網頁開發者不可以將模版移轉給其他網頁開發者。
2.網站的案主(網頁開發者的客戶)，不可以把模版移轉給任何人。
3.但是網頁開發者可以將模版，連同建置好的網站，一同移轉給客戶。


Which license do I need for an end product that is only accessible to paying users?
If the end users need to pay to see the end product, you need an extended license. There can be more than one end user as long as there is only one end product.
**Example:** A website that requires money before you can access the content

解析：如果最終使用者必須付費才能接觸到內容，則必須採用延伸授權。例如色情網站提供影片或圖片下載，但要求使用者先付費成為會員。這時候時就必須採用延伸授權。


I am a commercial entity or run a business. Do I always need an extended license?
No, just using the item in a commercial setting doesn't necessarily mean you need an extended license. You need an extended license if the end product is sold to end users. If the end product is free, even if you are a commercial enterprise, you only need a regular license.

Example: Even though a web store is commercial, as long as users can access the site itself without having to pay, a regular license is sufficient.

解析：對一家賣服飾的公司來說，只要使用一般授權即可。服飾公司的網站，任何人都可以去瀏覽，使用者不須要為了看他們的網站而付費。


Am I allowed to modify the item that I purchased?
Yes. You can customize our items to fit the needs of your end product.

解析：買回來的模版可以自行修改。